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Lead Generation Specialist / Sales Development Representative

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About the role:

At Academy SMART, we believe that business growth starts with meaningful conversations. We are looking for a Lead Generation Specialist / SDR who will play a crucial role in expanding our client base by identifying, engaging, and qualifying potential customers.

In this position, you’ll combine analytical thinking, creativity, and persistence to build targeted prospect lists, execute outreach campaigns, optimize conversion rates, and collaborate with the Sales team to create new business opportunities. This role is perfect for someone who enjoys ownership, continuous improvement, and measurable results.

Responsibilities:
  • 2-3 years of commercial experience as outbound LeadGen / SDR in IT sphere
  • Software development lifecycle understanding
  • Excellent English level (Upper-Intermediate minimum) – speaking and writing
  • Proficiency with CRM systems (Hubspot, Zoho etc), Sales Navigator, prospecting tools (Apollo, PhantomBuster etc)
  • Proactivity, initiative, responsibility, self-organization
  • Ability to process big amounts of data according to the given requirements
  • Good team player that works on the one big goal achievement

 

Will be a plus:

  • EdTech / eLearning industry understanding
  • Social media marketing
  • Client-facing communication experience (pre-qualifying calls)
Requirements:
  • Targeted Prospecting: Use tools like Sales Navigator or Apollo to build high-quality lists based on our ICP
  • Multi-Channel Outreach: Execute cold outreach campaigns via email, LinkedIn, and phone, book call with relevant prospects
  • CRM Management: Maintain existing leads database, register new leads and keep the platform up to date
  • Campaign Optimization: A/B tests, scripts development and review, conversion rates tracking and optimization
  • Collaboration: Work closely Sales team to achieve defined KPIs and monthly / quarterly / annual goals
We offer:
  • 20 working days of paid vacation per year;
  • Official holidays of Ukraine – days off;
  • Modern equipment for work;
  • Corporate events;
  • External and internal training: conferences, professional events, courses, TechTalks;
  • English speaking club.
Hiring process:
  • HR interview
  • Test task
  • Interview with Head of Sales